Privacy Policy

This Privacy Policy explains how SmartScanner (“we”, “us”, or “our”) collects, uses, stores, transfers, and protects your information when you access and use our SmartScanner Services. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by this Policy. This Policy does not apply to practices of companies that we do not own or control, or to individuals that we do not employ or manage.

1. Data We Collect

When you use our SmartScanner Services, we may collect and process various types of information, including:

Personal Data

Information that can be used to identify or contact you (“Personal Data”). This may include, but is not limited to:

• Your email address
• Your first and last name
• Account details (e.g. username, unique user ID)
• Transaction and payment data (note: all payment transactions are processed by our trusted payment processors and are not stored on our servers)
• Any other data you choose to provide

Usage Data

Information automatically collected about how you access and use our Services (“Usage Data”), which may include:

• Your computer’s Internet Protocol (IP) address
• Browser type and version
• The pages you visit on our Services
• The time and date of your visit
• Time spent on pages
• Unique device identifiers and diagnostic data

Note: We do not retain information on the URLs you test or the results of scans unless you explicitly provide additional details.

2. How We Use Your Data

We process your data for various purposes, including:

• Providing, maintaining, testing, and improving the SmartScanner Services
• Analyzing usage trends and user behavior
• Sending administrative communications, security alerts, and service updates
• Managing purchases, orders, and related transactions
• Preventing, detecting, and addressing technical issues, fraud, spam, or abuse
• Responding to your comments, questions, and customer support requests
• Delivering a personalized experience and relevant communications (e.g. newsletters)
• Complying with legal obligations or protecting our legal rights

3. Legal Basis for Processing

Where required by applicable law (for example, under the GDPR), we process your Personal Data based on one or more of the following legal grounds:

• Consent: When you have explicitly agreed to the processing for specific purposes.
• Contractual Necessity: When processing is necessary for the performance of a contract with you or to take steps prior to entering into a contract.
• Legal Obligation: When we are required to process your data in order to comply with a legal obligation.
• Legitimate Interests: When processing is necessary for our legitimate interests—as long as those interests are not overridden by your fundamental rights and freedoms.

4. How We Collect Your Data

We collect data using various methods:

• Direct Interactions:
  You may provide us with your Personal Data by filling out forms, corresponding with us via email, or interacting with other features of our Services.

• Automated Technologies:
  As you interact with our Services, we (or our third-party service providers) may automatically collect Usage Data through cookies, server logs, pixels, local storage, and similar technologies.

• Third-Party Sources:
  We may also receive data about you from third-party sources, including:

  • Analytics providers (e.g. Google Analytics) located outside the EU
  • Providers of technical, payment, contact, and delivery services (e.g. PayPal, Google Forms) located inside or outside the EU

5. Third Parties and Data Sharing

We rely on trusted third-party services to help us operate our Services and may share your data with them only to the extent necessary to perform their functions. These include:

Payment Processors

• Paddle and Stripe:
  All payment transactions are processed securely by our payment processors (such as Paddle and Stripe). We do not collect, store, or process your full payment details on our servers. Please review their respective privacy policies for more details:
  • Paddle Privacy Policy
  • Stripe Privacy Policy

Analytics and Performance

• Google Analytics (Google LLC):
  We use Google Analytics to monitor and analyze traffic and user behavior. Google processes data (such as cookies and Usage Data) on our behalf.
  Place of Processing: United States
  Google Privacy Policy
  Opt Out

• Hotjar:
  We use Hotjar to better understand user interactions and improve our Services. Data such as a device’s IP address (stored in a de-identified form), screen size, device type, browser information, and geographic location (country only) may be collected.
  For more details, please visit Hotjar’s support site.

Form and Survey Tools

• Google Forms (Google LLC):
  When you complete surveys or online forms via Google Forms, the data you provide along with certain technical information (e.g. IP address, browser type) is processed by Google on our behalf.
  Place of Processing: United States
  Google Privacy Policy
  Opt Out

Infrastructure and Security

• Cloudflare (Cloudflare Inc.):
  We use Cloudflare to optimize content delivery and enhance security by routing traffic through its global network.
  Place of Processing: United States
  Cloudflare Privacy Policy

Important: Each third party is contractually bound to provide data protection at least equivalent to the standards set out in this Policy. Please review their privacy policies for additional information about how they handle your data.

6. Cookies and Similar Technologies

Cookies are small data files stored on your device that help enhance your browsing experience. This section serves as our complete Cookie Policy and explains how we use cookies and similar technologies on our SmartScanner Services.

What Are Cookies?

Cookies are text files that are stored on your device (computer, mobile phone, or other electronic devices) when you visit a website. They help websites remember information about your visit, which can make your next visit easier and the site more useful to you.

Types of Cookies We Use

We use both first-party cookies (set by SmartScanner) and third-party cookies (set by external service providers) for various purposes:

• Essential Cookies:
  These cookies are necessary for the operation of our Services and enable you to navigate the website securely. Without these cookies, some parts of the site may not function properly.

• Performance and Analytics Cookies:
  These cookies collect information about how you use our Services (e.g., which pages you visit, any errors you experience). This data is used to improve the performance and user experience of our Services. Examples include cookies from Google Analytics and Hotjar.

• Functionality Cookies:
  These cookies allow our Services to remember choices you make (such as your username, language, or region) and provide enhanced, more personalized features.

• Advertising and Marketing Cookies:
  These cookies are used to deliver relevant advertisements to you and to track the effectiveness of our marketing campaigns. They may be set by our advertising partners.

Cookie Duration

• Session Cookies:
  These cookies are temporary and are deleted from your device when you close your web browser.

• Persistent Cookies:
  These cookies remain on your device for a set period or until you manually delete them. They are used to remember your preferences and actions across multiple visits.

Managing Your Cookies

Most web browsers allow you to control cookies through your browser settings. You can:

• Block or delete cookies.
• Receive a warning before a cookie is stored.
• Set your browser to delete cookies automatically when you close it.

Please note that if you disable cookies, some parts of our Services may not function properly, and your overall user experience may be diminished. For more detailed instructions on how to manage cookies, please consult your browser’s help documentation.

Third-Party Cookies

Third-party service providers (such as Google Analytics, Cloudflare, and Hotjar) may also set cookies when you visit our Services. We have no control over the cookies placed by third parties and encourage you to review their privacy and cookie policies for more information.

7. Do Not Track

Our SmartScanner Services do not currently support “Do Not Track” signals. Please note that third-party websites or services that you access via links from our Services may have their own tracking policies.

8. Disclosure of Your Data

We may share your Personal Data with third parties only in limited circumstances, including:

• With your explicit consent
• With trusted vendors or partners who adhere to our data protection standards
• Where required by law, regulation, or legal process (e.g., in response to a subpoena)

9. Data Retention

We retain your Personal Data only for as long as necessary to fulfill the purposes for which it was collected, to comply with our legal obligations, resolve disputes, and enforce our agreements. Once the retention period expires, your data will be securely deleted or anonymized. Aggregated or anonymized data may continue to be used for analytical purposes.

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your Personal Data from unauthorized access, use, or disclosure. While we strive to secure your data, no method of transmission over the Internet or electronic storage is 100% secure. You should be aware that:

• There are inherent security risks associated with the Internet.
• We cannot guarantee absolute security of your data.
• Payment transactions are handled exclusively by our payment processors (Paddle and Stripe) and are not stored on our servers.

11. International Data Transfers

Your Personal Data may be transferred to and stored on servers in countries other than your own. If you are located in the European Economic Area (EEA) or Switzerland, we take appropriate measures—including the use of Standard Contractual Clauses or other approved transfer mechanisms—to ensure that your data remains protected in accordance with applicable laws.

12. Your Rights

Depending on your location and applicable laws, you may have the following rights regarding your Personal Data:

• Access: Request information about the Personal Data we hold about you.
• Rectification: Request corrections to inaccurate or incomplete data.
• Erasure: Request the deletion of your Personal Data under certain conditions.
• Restriction: Request that we limit the processing of your Personal Data.
• Data Portability: Request that your Personal Data be provided in a structured, commonly used, and machine-readable format.
• Objection: Object to the processing of your Personal Data based on your particular situation.
• Withdrawal of Consent: Withdraw your consent at any time where we rely on your consent as the legal basis for processing.

Additional Rights for California Residents

Under the California Consumer Privacy Act (CCPA), California residents have the right to request that we disclose certain information regarding our data sharing practices and to request deletion of Personal Data. We do not sell your Personal Data to third parties. For more details or to exercise these rights, please contact us.

How to Exercise Your Rights

To exercise any of these rights, please contact us using the details provided in the Contact Us section. We may require additional information to verify your identity before processing your request.

13. Policy Changes

We reserve the right to modify or update this Privacy Policy from time to time at our sole discretion. We will notify you of any material changes by updating the “Last Updated” date below and, where appropriate, through direct communication (e.g., email or a notice on our Services). Your continued use of our SmartScanner Services after the effective date of any updated Policy constitutes your acceptance of those changes.

14. Acceptance of This Policy

By accessing and using the SmartScanner Services, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy. If you do not agree to the terms outlined herein, please do not access or use our Services.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using one of the methods below:

• Contact Form: Visit our contact page
• Email: [email protected]

For any inquiries related to data protection or to exercise your rights, please include sufficient details to help us verify your identity and process your request.

Last updated on February 15, 2025